TY Australia - Beanie Boos, Beanie Babies and Plush Toys for Kids
TY Inc. is an American soft toy company founded in 1986 by Ty Warner and headquartered in Oak Brook, Illinois, USA. TY is best known for creating Beanie Babies in 1993 - small pellet-filled plush animal toys that became one of the largest toy collecting crazes of the 1990s. Today, TY's bestselling range is Beanie Boos - soft toy animals with characteristically large eyes in a range of animals and characters. TY plush toys are designed for children from 3 years and are priced as accessible, collectible gifts. Peekaboo Baby is an authorised Australian retailer for TY, stocking Beanie Boos, Squish-A-Boos and other TY plush. Free shipping applies to orders over $129.
The TY range at Peekaboo Baby includes Beanie Boos in multiple animal characters and sizes, along with Squish-A-Boos (squishy, marshmallow-textured plush) and licensed character TY plush including Disney, Hello Kitty and Paw Patrol designs. Browse the full TY range in the plush toys category at Peekaboo Baby.
TY Beanie Boos
Beanie Boos are TY's current bestselling product range. Each Beanie Boo features a soft plush animal with exaggeratedly large, glitter-effect eyes and a pellet-filled body. The range covers hundreds of animal characters including cats, dogs, unicorns, foxes, owls, sloths, penguins and many others, updated each season. Beanie Boos are available in small (15 cm), medium (24 cm) and large (40 cm) sizes. The smaller sizes are individually priced to make them accessible as birthday and party bag gifts for children from approximately 3 years. The collectible nature of the range - with many limited-edition and seasonal designs - makes Beanie Boos popular with collectors as well as children.
TY Squish-A-Boos
TY Squish-A-Boos are a soft toy format designed with a marshmallow-like, squishable texture. They use a different fill than standard plush toys, giving a slow-return squish response when squeezed. Squish-A-Boos are designed for children from approximately 3 years and are available in the same broad character range as Beanie Boos. The squishy texture provides different tactile engagement from standard pellet-fill plush.
TY licensed character plush
TY holds licensing agreements with Disney, Hello Kitty, PAW Patrol and other major character brands. TY Disney plush and PAW Patrol plush use TY's Beanie Boo-style construction applied to licensed character designs. These are popular with children who are fans of specific characters, as the TY construction provides a recognisable character in a collectible, affordable format. Licensed TY plush is sold in the character plush toys category at Peekaboo Baby.
What to look for in TY plush toys
Collectible range design - TY produces new and seasonal Beanie Boo designs regularly. This keeps the range fresh for children who collect and trade Beanie Boos, with new characters available for each gift occasion.
Accessible price point - TY Beanie Boos are individually priced to be accessible as birthday gifts, party bag additions and pocket money purchases for children from approximately 3 years.
Large-eye aesthetic - Beanie Boos use exaggerated glitter-effect eyes that are a signature design element. Children from approximately 3 years are strongly attracted to this visual aesthetic.
Licensed character availability - TY produces licensed Disney, Hello Kitty and PAW Patrol Beanie Boo-style plush, which makes the range relevant to children with specific character preferences as well as those who collect across the full Beanie Boo range.
Size range - Beanie Boos are available from small (15 cm) through large (40 cm), which provides different price points and gifting options across one range.
Surface washable - TY plush toys are designed to be surface washed with a damp cloth. This is important for toys that children carry and handle frequently.
TY gift ideas at Peekaboo Baby
TY Beanie Boos are popular birthday gifts for children aged 3-10 years. They make practical small gifts individually or in a set of two or three characters. For a birthday gift bundle, pair a Beanie Boo with a puzzle from the puzzles range or a card game from the games category. Browse gifts by age at Peekaboo Baby for curated recommendations by age group.
TY - Frequently Asked Questions
TY Beanie Boos are designed for children from 3 years. The minimum age is 3 years due to small pellet fill - pellets could be a choking hazard if the toy is torn open by a younger child. Beanie Boos are most popular with children aged 3-10 years who collect the characters. Licensed TY plush (Disney, PAW Patrol) suits the same 3-year minimum age. All TY products at Peekaboo Baby carry the minimum age recommendation on the product listing and tag.
Beanie Babies (introduced 1993) are TY's original pellet-filled plush toys in realistic animal proportions, famous for the 1990s collecting craze where some designs became valuable collectibles. Beanie Boos (introduced in the mid-2000s) are TY's current main range - they use the same pellet fill but feature exaggerated large glitter-effect eyes and a more stylised animal design. Beanie Boos are TY's bestseller today and are the primary product in the TY range at Peekaboo Baby.
Yes. TY produces new Beanie Boo designs seasonally, with some designs being limited-edition or retired after a period. This makes Beanie Boos collectible for children who want to accumulate a full set, and for adult collectors who seek retired designs. The collectible aspect is a significant part of Beanie Boo's appeal for children aged 5-10. TY officially registers new Beanie Boo designs with a birthday date, name and poem on the tag, which are identifying details for collectors.
TY Squish-A-Boos are soft toys with a marshmallow-like, squishable texture produced by a different fill and fabric combination than standard Beanie Boos. When squeezed, Squish-A-Boos have a slow-return compression that children find satisfying. They are designed from 3 years and come in the same broad character range as Beanie Boos. The squishy format provides a different tactile experience from standard plush and is popular with children who enjoy sensory toys.
TY recommends surface washing Beanie Boos with a damp cloth rather than machine washing. The pellet fill and plush fabric can be affected by machine washing - the pellets can absorb water and become heavy, and the fabric pile may flatten. For light surface marks, a barely damp cloth gently wiped across the fabric will handle most cleaning. TY advises keeping the heart-shaped tag intact as it identifies the character and design for collectors - machine washing can damage or remove the tag.
Yes. Peekaboo Baby offers free shipping on all TY orders over $129. TY Beanie Boos are individually priced from approximately $15-$30, so purchasing 5-6 toys will typically reach the free shipping threshold. Orders dispatch from Melbourne. Peekaboo Baby is an authorised Australian retailer for TY.
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