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The Gro Company is a British brand founded in 1999 that specialises in baby sleep products. The brand created the Grobag - a baby sleeping bag designed as a wearable blanket alternative for infants. The Grobag was one of the first commercially available baby sleeping bags in the UK market and helped popularise the sleeping bag format as a safe alternative to loose blankets in infant sleep spaces. The Gro Company also produces the Groclock, a sleep trainer clock for toddlers, and Groblanket swaddle blankets. Peekaboo Baby is an authorised Australian retailer for The Gro Company. Free shipping applies to orders over $129.
The Gro Company's product focus on safe sleep aligns with Red Nose Australia's guidelines to remove loose bedding from the infant sleep space. The Grobag replaced loose blankets with a secure, wearable sleeping bag that stays in place throughout the night. Browse The Gro Company products in the baby sleeping bags category at Peekaboo Baby, and explore baby sleep for the full sleep product range.
The Gro Company range covers baby sleeping bags, sleep trainers and swaddles. The Grobag is available in multiple TOG ratings to suit different room temperatures - 0.5 TOG for warm rooms, 1.0 TOG for standard rooms and 2.5 TOG for cooler temperatures. The TOG system used by The Gro Company is the same standard used by ergoPouch and other sleeping bag brands. The Groclock is a sleep trainer clock for toddlers from approximately 18 months that uses a sun/star display to indicate wake and sleep times - when the sun appears, it is time to wake; when the star and moon are showing, it is sleep time. The Groclock is an alternative to colour-based sleep trainers from brands like Zazu. Browse nightlights and sleeping aids for the Groclock and other sleep trainers at Peekaboo Baby.
The Grobag and ergoPouch sleeping bags are both TOG-rated baby sleeping bags designed as safe sleep alternatives to loose blankets. Key differences: ergoPouch is Australian-designed with an Australian focus; The Gro Company is British. ergoPouch uses GOTS-certified organic cotton; Grobag uses a range of cotton fabrics. Both brands are stocked at Peekaboo Baby and offer products in the same TOG ratings. The choice between them is often based on print preference, fabric preference or price point. Compare in the baby sleeping bags category.
The Gro Company products complement the ergoPouch sleeping bag range at Peekaboo Baby. For parents who prefer Australian-designed sleeping bags, ergoPouch is the primary alternative. For the Groclock, compare with Zazu sleep trainers in the nightlights and sleeping aids category. Browse the full baby sleep range at Peekaboo Baby for all available sleep product options.
A Grobag is a baby sleeping bag produced by The Gro Company. It is a wearable blanket designed as a safe alternative to loose blankets in infant sleep spaces. The Grobag zips up around the baby, keeping them warm throughout the night without the risk of loose bedding covering the face. It carries a TOG rating matched to room temperature guidelines. The Grobag was one of the first commercially available baby sleeping bags in the UK market when The Gro Company launched in 1999.
The Grobag TOG rating depends on room temperature. A 0.5 TOG Grobag suits rooms 24-27 degrees Celsius. A 1.0 TOG suits 20-24 degrees. A 2.5 TOG suits 16-20 degrees. The Gro Company prints a TOG guide on each Grobag. For most Australian homes, a 1.0 TOG works year-round with a 2.5 TOG for winter months. Compare with ergoPouch sleeping bags at the same TOG ratings in the baby sleeping bags category at Peekaboo Baby.
The Groclock is a toddler sleep trainer clock from The Gro Company. It uses a sun display (wake time) and star/moon display (sleep time) to communicate to toddlers when it is appropriate to get up. It is designed for children from approximately 18 months who can learn to associate the sun with wake time. The Groclock includes a small star display that lights up from a set time, glowing brighter until the sun appears at the set wake time. It is designed to reduce early morning wake-ups from toddlers.
Yes. Peekaboo Baby offers free shipping on all Gro Company orders over $129. Check current stock availability at Peekaboo Baby. Orders dispatch from Melbourne. Peekaboo Baby is an authorised Australian retailer for The Gro Company.
No. The Gro Company and ergoPouch are different brands both producing TOG-rated baby sleeping bags. The Gro Company is British, founded in 1999. ergoPouch is an Australian brand. Both produce baby sleeping bags in 0.5, 1.0 and 2.5 TOG ratings. ergoPouch uses GOTS-certified organic cotton across the range. Both brands are stocked at Peekaboo Baby and the choice between them is typically based on fabric preference, design preference or price point.
The Gro Company was founded in 1999 in the United Kingdom. The brand was established with a focus on baby sleep products, beginning with the Grobag sleeping bag. The Grobag was developed as a commercial version of the wearable blanket concept that paediatric sleep researchers had identified as a safer alternative to loose blankets for infants. The Gro Company has since expanded to include sleep trainers, swaddle blankets and other sleep accessories.