Shop the complete Bluey toy range at Peekaboo Baby - the full collection of figures, plush, wooden toys, playsets, card games and dress-up gear from the much-loved Australian show. As an authorised Australian stockist of the licensed Moose Toys range, every Bluey toy we sell is genuine, meets Australian safety standards, and ships from our Melbourne warehouse with free shipping on orders over $129.
What you'll find in the Bluey range
The category covers Bluey plush toys from mini sizes up to giant 81cm Bluey, articulated Bluey figures across Series 4 through Series 13 including the latest Spring Time 2-pack, the popular Bluey Family Home playset, the Wooden Carry-Along House, the Heeler Family 4WD Pop-Up Tent, the 5-in-1 Card Game Set, the Wooden Garbage Truck, and a growing range of bath toys, wooden toys, games, dress-up costumes, backpacks and lunch gear. New releases land regularly, often timed with new episodes - check back often for the latest.
Bluey toys for every age
For toddlers and 1-year-olds, we recommend the soft plush range and the larger wooden toys - browse our 1-2 year old gift guide for age-safe picks. For 2-3 year olds, the figure 2-packs and simpler playsets work well; see our 2-3 year old gifts. For 4-8 year olds the Family Home playset, card games, puzzles and the more detailed figure sets are the strongest pick - see our 3-5 year old and 6-8 year old gift guides. The Heeler Family 4-pack and the 5-in-1 Card Game are two of our most-gifted Bluey items.
Bluey toys - common questions
Bluey toys are designed for children aged 2 to 8, which matches the show's primary audience. Soft plush and simple figures suit toddlers from around 18 months, while playsets, card games and the more detailed figure sets are better suited to ages 3 and over. Always check the individual product packaging for the specific recommended age.
For 1 year olds we recommend soft plush toys (Bluey, Bingo and the floppy plush range) and larger wooden toys without small parts. The Take-Along Bandit Dad Plush and the standard Bluey and Bingo plush are popular first Bluey toys. Avoid figure 2-packs and small accessories for under 3s, as these can include parts that aren't suitable for the age group.
The full range covers articulated figures, plush soft toys, talking plush, wooden toys, playsets including the Family Home and Carry-Along House, the Heeler Family 4WD pop-up play tent, board and card games, puzzles, dress-up costumes, backpacks, lunch gear and night lights. New products are released regularly, often timed to coincide with popular episodes or special events.
Bluey is proudly Australian - the show was created by Ludo Studio in Brisbane and broadcasts on ABC Kids. The licensed toy range is produced and distributed by Moose Toys, also an Australian company headquartered in Melbourne. Most Bluey toys are designed in Australia and manufactured overseas to Moose Toys' specifications, with all products meeting Australian safety standards.
The core Heeler family is widely available - Bluey, Bingo, Bandit (Dad) and Chilli (Mum) feature across the figure, plush and playset ranges. Extended characters include Nana, Muffin, Socks, Lucky, Rusty, Indy, Mackenzie, Judo, Jack, Rad, Stripe, Trixie and friends. Series releases (S4 through S13) cycle through different characters, so the line-up changes throughout the year.
Most Bluey plush toys are surface washable - use a damp cloth with mild detergent to spot clean and allow to air dry. Some non-electronic styles can be machine-washed on a gentle cold cycle inside a mesh laundry bag. Always check the care label on the individual product first, especially for talking plush, which contain electronic components and should not be submerged.
Our most-gifted Bluey items are the Bluey Family Home playset, the Heeler Family 4-pack of figures, the 5-in-1 Card Game Set, the Wooden Carry-Along House and the Heeler Family 4WD pop-up play tent. For babies and 1-year-olds, the soft plush range is the safest gift choice. For birthdays in the 4-8 age range, the Family Home playset is consistently the top pick.
Yes - Peekaboo Baby ships all Bluey toys Australia-wide from our Melbourne warehouse, with free shipping on orders over $129. Standard delivery takes 2-7 business days, depending on your location, with express options available at checkout.
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